AMI
The Guide

How to Wear
Your Perfume

Perfume performs differently depending on the fragrance, your skin, the weather, and how you apply it. Here’s how to get the best out of every spray.

Discover

Fragrance Families.

Understanding families helps you know what to expect from a scent.

Fresh / Citrus

Bright · Refreshing

Lemon, Bergamot, Mandarin, Grapefruit. Best for daytime and summer.

Clean / Aquatic

Clean · Airy

Marine notes, Cotton, Water Notes. Best for everyday wear.

Green / Aromatic

Fresh · Natural

Herbs, Green Leaves, Mint, Lavender. Best for spring daytime.

Fruity

Juicy · Playful

Apple, Pear, Peach, Plum. Darker fruits may last longer.

Floral

Elegant · Romantic

Rose, Jasmine, Peony, Tuberose. Rich florals last longer.

Gourmand

Sweet · Warm

Vanilla, Caramel, Chocolate, Coffee. Strong staying power.

Woody

Deep · Refined

Sandalwood, Cedarwood, Vetiver. Commonly used as long-lasting bases.

Musky

Soft · Sensual

White Musk, Clean Musk. Remains on skin for many hours.

Amber / Oriental

Warm · Rich

Amber, Resins, Incense, Spices. Stronger, deeper, more long-lasting.

Oud / Resinous

Powerful · Intense

Oud, Frankincense, Myrrh, Leather. The longest-lasting style.

From Whisper
to Afterglow.

Fresh / Citrus
Aquatic / Clean
Green
Fruity
Floral
Gourmand
Woody
Musky
Amber / Oriental
Oud / Resinous

Wear it.
Let it develop.
Make it yours.